??????, ? ???????? ???? ????????? ???????????? ???????????? ???? ????, ? ????? ??? ???? ????????, ?????? ?? ?????????? ??? ????????? ??? ???????? ?????? ?? ???? ??? ?????? ????? ??? ???? ??????????? ???? ??? ???? ??????????.This is a component from the rather new wave of influencer marketing. Creating a marketing campaign making use of influencers